Identify Bundle Opportunities to Build a Unique Brand

Are you an entrepreneur looking to elevate your brand and outshine the competition? Are you eager to explore new opportunities in the market and make a mark with your products? If so, then the world of bundling might just be the game-changer you’ve been seeking. 

Join us in this episode of The Seller Process Podcast with Barbara Dragza, who specializes in selling bundles on Amazon since 1996. Barbara shared her unique, customer centric perspective on bundling with the goal of finding a passionate niche market or a problem that needs solving.

Here’s a breakdown of what to expect in this episode:

  • Understanding the Concept of Bundles
  • Identifying New Bundle Ideas: A Customer-Centric Approach
  • Brainstorming and Niche Identification
  • Finding Passionate Niches: Tips and Techniques
  • The Importance of Market Research
  • The Three Key Questions for Bundle Creation
  • Avoiding Common Mistakes in Bundling
  • The Process of Validating Bundle Ideas
  • he Power of Predictive Search in Bundle Creation
  • The Story of a Successful Bundle: Pet Chicken Market
  • Creating a Brand and Building a Moat Around Your Business

Download “How to Sell Bundles on Amazon” by Barbara Dragza

About Barbara Dragza:

Barbara has been in eCommerce since 1996, and started selling on Amazon in 2016, when she immediately jumped into bundling.

Connect with Barbara Dragza…


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The Seller Process Podcast is the first podcast that offers content specifically designed for e-commerce sellers that aim to scale their business by improving their processes, creating more efficient systems, and creating excellent operational efficiency.

The host will interview expert e-commerce entrepreneurs, coaches, and professionals to create an insightful and value-packed show aimed at helping listeners to accomplish more with less time and effort through the use of systems, processes and SOPs.

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